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Spotted on http://www.underconsideration.com/brandnew/archives/eff_you_viruses.php
Posted on: 29 October 2009 | 05:07

Three years after its founding as Data Fellows in 1988, this Finnish company based in Helsinki launched its first antivirus product in 1991. Refining their products all through the decade, it changed its name to the more intimidating name of F-Secure and has become an important player in the development of computer and mobile device protection and antivirus products. This past September, it launched a new identity.
Other than this light blog post, there isn't much information to go on but, what's certain, is that the old superhero logo had to go, even more so when all big corporations are going with softer identities. And, in that regard, this logo is a success: instead of the harsh, pointy and dangerous corners of the old icon is a ribbon-like "F" that might as well be used to wrap the computer up in a pretty (...)
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McGreen
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More Oak, Less Cal
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New Butterfly not so Fly
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| Thu Oct. 29, 2009 |
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