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7.5 World Wildlife Fund
Current Logo Top 10
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1. World Wildlife Fund (7.5)
2. MTV (6.7)
3. Federal Express (6.7)
4. Atari (6.7)
5. Coca-Cola (6.7)
6. Nike Classic (6.7)
7. I Love NY (6.7)
8. McDonald's (6.7)
9. Adidas (6.7)
10. Puma (6.7)
 Currently 1328 logos in db.
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The Coca-Cola Design Case
The Coca-Cola Design Case
Top 10 Design Cases
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1. Coca-Cola
2. Nike
3. McDonald's
4. Apple Macintosh
5. BMW
6. Renault
7. Sony
8. Fiat Automobilia
9. Michelin
10. AT&T
Logo of the Day - Air New Zealand

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Air New Zealand is an international and domestic airline group which provides air passenger and cargo transport services within New Zealand, as well as to and from Australia, the South West Pacific, Asia, North America and the United Kingdom.

The Air New Zealand logo is a Māori symbol for a koru. It is a highly stylised representation of a fern frond unfolding, and signifies new life, growth and strength and peace. The koru is an integral symbol in Māori art, carving and tattoos. The symbol was used on the prows of the early Polynesian canoes that sailed the Pacific with its many islands.

The koru was first applied to the tail of Air New Zealand aircraft in 1973. The current redesigned logo dates back to 2006.

World's finest selection of logos

goodlogo!com is dedicated to the artform of the logotype and its accompanied corporate identity. We hope to serve you here with the finest selection of logos, selected and submitted by everyone from all over the world. With our voting and rating system and our classification in categories we would like to give you a multidimensional view on the best logos for different purposes. We accomplish this by letting you select different categories and styles per top-listing. Please feel free to try! In our extended info pages of logos you can also see these classifications. But that's not all! You can also find info on by whom a specific logo was designed, where it's from, some trivia and of course our statistics generated by our visitors.
With our design cases we like to give you an insight on how a good corporate identity is remained through time via minor corrections on the logo. Over a longer time-span resulting in a seemingly natural evolution of the logo, whereby, in case of a good redesign-job, the logo will remain its characteristics and all of its style elements.
You can also check out some of our articles in the background info section on the site. Here you will find articles on what makes a 'good' logo; what colors are best to be used, should a logo be really simple or are there any hidden values in logo design? You can all find out, just click here! Or if you are just looking for a logo? Just type its name in our search box available on top of every page throughout our site.

In the era of multimedia like television and internet and the ever smaller getting competitive gap between companies, image is everything. On the internet for instance a company is almost completely presented by graphics and texts. No longer not only the performance of a product or service is the most important thing. The Look & Feel and the image of using and being seen with this product or service is just as important. For this and for some people a lot more reasons, the logo of a company and its overall branding is very much important.
By buying for example a car you're not just buying the car and its performance and luxurious interior, you also buy yourself an image created by good branding of marketeers and of course designers.
These days a company without clear and clean branding won't last as long as it did posess these elements.

Finally we apologize for the small number of logos currently in our database. But of course you can help by submitting us your alltime favorite logo or logos.
Also be sure to check out our new tagging section. It works really like a charme. You can also just click a tag below!
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The AT&T Design Case

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